Pecos Valley Production, a company based in Las Cruces, New Mexico, decided to open a cannabis dispensary in the city in order to provide a safe and accessible option for their customers. The company knew that there was a need for a reliable dispensary in the area, and wanted to provide a service that could meet the needs of both medical and recreational users.
The company partnered with a local grower, who provided all of the necessary cannabis products for the dispensary. This allowed Pecos Valley Production to offer a wide variety of products, including strains of flower, oil, edibles, tinctures, topicals, concentrates, and more. In order to ensure that the products met the highest standards of quality, the company tested each batch of product for potency and purity.
The company also engaged in extensive marketing efforts in order to let residents of Las Cruces know about their dispensary. They used traditional print and radio advertisements, as well as digital ads on social media and other platforms. The company also held informational events at local businesses, where they discussed the various products and the benefits of cannabis use.
Finally, Pecos Valley Production created a secure website for customers to order products online. Customers could also make appointments to visit the dispensary in person and receive one-on-one guidance from the knowledgeable staff.
The success of the dispensary has led the company to consider expanding to other cities in New Mexico, as well as across the country. With the increasing availability of cannabis, Pecos Valley Production is helping to make the plant more accessible to a wider range of people.